A SIMPLE STORY

Fresh Inc. is a design and communications firm with considerable experience in both
print and web design. What distinguishes us is our sharp focus on simplicity, clarity
and elegance.

WHAT WE DO

We provide integrated research, strategy, writing, design and production that takes your project from concept to completion. We are exceptional project managers. We'll track your project on a password-protected website that provides you with real-time access to design mockups, schedules, status reports and more. We consistently deliver outstanding results, on time and on budget.

• Logos and Identity Programs

• Brochure, Direct Mail and Annual Report Design

• Advertising Campaigns and Media Placement

• Website Design, Programming and Maintenance

• Communications and Positioning Strategy

• Editorial Strategy and Copywriting

HOW WE DO IT

Step 1: Research

Review your firm's current communications materials and interview key firm professionals.
Evaluate competitors' communications efforts and provide a written report our findings and recommendations.

Step 2: Strategy

Create a project plan that defines specific sources of competitive differentiation, prioritizes fundamental communications objectives, summarizes the needs of target audiences, and serves as a blueprint for successful project completion.

Step 3: Conceptual Development

Present content outlines and design mockups for all project components. Build consensus regarding key positioning elements and establish the final design/editorial direction.

Step 4: Implementation

Write, design and produce consistent communications in print and online.